Don Julio
CAN'T HAVE A MARGARITA PARTY WITHOUT DON JULIO. FOR THIS PROJECT, I COLLABORATED WITH CREATIVE DIRECTOR FRANCO DUPUY ON THE VISUAL DEVELOPMENT OF A BOLD, VIBRANT, AND EFFORTLESSLY COOL CONCEPT FOR DON JULIO TEQUILA. MY ROLE FOCUSED ON DEFINING THE OVERALL LOOK AND FEEL, CRAFTING A DYNAMIC AND LAVISH AESTHETIC THAT CAPTURED THE ESSENCE OF CELEBRATION. CENTRAL TO THE VISUAL NARRATIVE WERE DAISIES, BLOOMING ACROSS A STUNNING MEXICAN VILLA AND SETTING THE SCENE FOR THE ULTIMATE MARGARITA PARTY
